Weetabix Adds All-Green Traffic Lights To Its Packaging

Weetabix Adds All-Green Traffic Lights To Its Packaging

Britain’s most popular breakfast cereal, Weetabix, has added all-green traffic lights to its Weetabix Original and Weetabix Protein packaging. Weetabix is one of the few cereal companies to share its nutritional credentials in this way. Speaking during a media briefing at their Burton Latimer headquarters, Kevin Verbruggen, Head of Brand at Weetabix said: “As a […]

New Campaign Invites You To Meet The Ultimate Dom Pérignon

New Campaign Invites You To Meet The Ultimate Dom Pérignon

Dom Pérignon presents “Meet the Ultimate Dom Pérignon, P2 Plénitude Deuxième – Touched with plénitude”, its exceptional all-new campaign that invites you into the world of its flagship champagne. It is a unique visual expression of an encounter with Dom Pérignon P2, and the intense, intimate sensations and emotions that define it. “Touched with Plénitude” The new […]

Bud Light Celebrates Fans By Launching Team-Specific NFL Campaign

Bud Light Celebrates Fans By Launching Team-Specific NFL Campaign

When the NFL season kicks off on September 8, the US’ favourite beer will be celebrating the fans that have made football the number one sport in America. Bud Light, the Official Beer Sponsor of the NFL, has already released 720 million of its newly redesigned NFL team cans and next will launch a nationwide marketing […]

DesignStudio Give Takeaway Service Deliveroo A Colourful Rebrand

DesignStudio Give Takeaway Service Deliveroo A Colourful Rebrand

Food delivery company Deliveroo has rolled out a new brand identity, refreshing the logo, wordmark and providing an equipment refresh to help its its riders (more often than not cyclists) stand out more on the street. Branding agency DesignStudio worked with the company to deliver a new minimalised kangaroo logo, conceiving hundreds of possible entries. […]

Carling Launches World’s First Beer Button

Carling Launches World’s First Beer Button

Carling has launched the world’s first beer button – a one touch solution that revolutionises the online shopping experience and allows Carling drinkers to order beer directly from their fridge. The new digital innovation from Carling simplifies the shopper experience and is designed to increase brand loyalty amongst consumers. Molson Coors research showed that shoppers […]

Dixie Builds Diners in Dead Zones to Help Friends & Families Reconnect

Dixie Builds Diners in Dead Zones to Help Friends & Families Reconnect

Dixie, a Georgia-Pacific brand and the leader in disposable tableware, launched Deadzone Diners, a campaign inspiring people to disconnect from their mobile devices and connect over a meal.  The initiative will transform the negative perception of cellular dead zones into unique opportunities for people to “Be More Here.” The campaign by Droga5 New York, comes to life August […]

Eight Lucky Londoners Selected for a Once in a Lifetime #AbsolutNights Experience

Eight Lucky Londoners Selected for a Once in a Lifetime #AbsolutNights Experience

While most people spend Friday morning clock watching, waiting for the weekend to start, Absolut instead tempted eight people to find out what happens if you open up to unexpected experiences and connect with new friends to create an unforgettable night, hosted as part of its #AbsolutNights campaign. With a focus on spontaneity, Absolut partnered […]

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